Nova Furniture Mall
When we partnered with Nova Furniture Mall, the goal was clear: to position them as a reliable, affordable, and community-first furniture brand that stood out in a highly competitive local market.
Here’s How We Helped Shape Their Growth:
- Developed a cohesive brand identity and voice that reflected trust,
affordability, and a feeling of belongingness in the community.
- Built and optimized their website and online catalog, ensuring a smooth browsing experience for customers across devices.
- Created engaging photo/video content to highlight real inventory, in-store experiences, and promotions.
- Launched targeted Meta and Google Ads, focusing on new homeowners, students, families, and budget-conscious buyers across Halifax and Dartmouth.
- Helped improve the in-store experience with clear signage, display messaging, and consistent branding.
- Established their presence across local marketplaces and review
platforms, while optimizing their SEO for high-intent local searches
The Results
Most importantly, through consistent content creation and smart budget allocation on performance marketing, we generated strong awareness and measurable sales growth.
Sales increased by 7x, driven by highly targeted Meta and Google Ads. Today, Nova Furniture Mall is recognized not just for great prices — but for its service, trust, and connection to the local community.
